From Press Release:
New York City, New York – January 20, 2026 – Naiive Studio today revealed that Insider Trading, a stock market-themed roguelike deckbuilder, will launch for PC via Steam on February 18th, 2026.
Built around playable characters with unique mechanics and starting decks, each run is shaped by drafting market-moving cards, perks, and events that create price swings and runaway momentum. Pushing your luck can send profits soaring, but unchecked greed creates risk just as quickly. Success often comes down to knowing when to keep pushing and when to cash out before the market turns hostile.
In Insider Trading, the price going up is not always a good thing.
Unlock strange character decks and shape each run with 12 card types and over 120 cards to collect. Experiment with 50 perks, including cursed perks with risky drawbacks, to create powerful synergies or gamble on high-stakes strategies. The full release features 6 difficulty levels, catering to both casual players and hardcore strategists.
“I wanted to make a deckbuilder where the market itself is your opponent,” said Naiive. “A huge part of shaping Insider Trading came from feedback during the demo, and seeing so many people and content creators spend time with it was incredibly motivating. That response helped guide the direction of the full release, and I’m excited for everybody to finally experience where the game landed.”
The game will also launch with ten languages at release: English, Simplified Chinese, Japanese, Korean, French, German, Polish, Portuguese, Spanish, and Italian.
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ABOUT INSIDER TRADING
Insider Trading is a stock-themed roguelike deckbuilder where the market you create can just as easily crush you. Stack synergies, trigger price swings, and take control so your momentum won’t bankrupt you.
- Control the Stock Market: Every card directly affects a shared stock price that defines the run. Pushing prices higher opens new opportunities, but unchecked growth increases volatility and makes collapse more likely.
- Explosive Combos: Cards belong to distinct types, and playing multiple cards of the same type in a single turn triggers combo effects. Smart sequencing and deck construction can turn small hands into explosive plays.
- Winning Isn’t Always Safe: Rising prices unlock stronger effects and bigger payouts, but they also make the market harder to control. Many runs end not because of bad luck, but because success was pushed too far.
- Characters That Shift the Rules: Each character starts with a unique deck and mechanics that reshape how risk, control, and volatility are approached from the very first turn.
- Chaos in Every Run: Events, perks, and one time pills can dramatically alter a run mid game, forcing players to adapt when their strategy stops working the way they expected.
- High Stakes Only: Optional difficulty modes tighten margins and increase penalties, rewarding players who understand when to slow down and when to let the market crash.
Find out more about Insider Trading on the official website.
STEAM STORE PAGE
Wishlist Insider Trading: https://store.steampowered.com/app/3166810/Insider_Trading/
ABOUT NAIIVE STUDIO
Naiive Studio is the work of independent solo developer Naiive, based in New York, NY, and Suwon, South Korea. The studio focuses on creating distinctive, replayable experiences built around strong design. Insider Trading is the studio’s first commercial release.
