From Press Release:
SAN FRANCISCO – July 1, 2025 — Today, Ubisoft announced The Crew™ Motorfest Season 7, a tribute to the rich heritage of European luxury and performance, headlined by Ferrari. Available on all platforms, this new season introduces an immersive Ferrari experience, new vehicles, and a deep dive into automotive history.
This season, the legendary Enzo Ferrari Museum makes its debut on the island of Maui, offering players a chance to explore Ferrari’s legacy firsthand. The museum becomes the centerpiece of the “Ferrari Supercars” Playlist, inspired by the current exhibition in Maranello, Italy. During the playlist players will have the chance to get behind the wheel of the latest creation of Ferrari: the F80, before having the chance to add it to their collection. Throughout the Playlist, players will be guided by Michele Pignatti Morano, Director of the Ferrari Museums, who will share exclusive insights on Ferrari’s history, design, and cultural influence. Completing the Playlist unlocks the Ferrari 288 GTO (Street Tier 2) as a special reward.
After a month dedicated to Ferrari, Season 7 of The Crew Motorfest will continue its tribute to European automotive heritage with the “Luxury Chronicles: Europe” Playlist, available starting August 6. In this new chapter, the Playlist chapters and weekly Main Stage events will be thematically aligned, each month highlighting a distinctive automotive style from French elegance to German precision and British heritage. From August to October, a new Playlist event will be released each week, for a total of 13 unique challenges, with up to 1 million bucks to be earned by completing them all.
17 new vehicles will be added to The Crew Motorfest during Season 7, bringing the total to 784 vehicles. Year 2 Pass holders will get early access to:
- Ferrari F50 (Street Tier 2) July 2nd
- Genty Automobile Akylone (Hypercar) August 6th
- Audi R8 LMS GT2 (Racing) September 3rd
- Triumph Rocket 3 R (Street Tier 2) October 1st





